Publications

Technology commercialisation is an economic activity, which creates
success stories, and failures. In a tough economic environment, success
stories are soothing to read, and can become the role models for individuals
and companies aspiring to make a break in an activity marked by high-risk
and uncertainty. More importantly, success stories will attract young people
to follow and take up the technology commercialisation challenge, and the
new role model will then start to create new history.